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Samsung's New S85D Entry-Level OLED TV Starts at $1,700

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Samsung is adding a new, more affordable series of OLED TVs to its lineup. The S85D will range from 55 to 77 inches, nearly mirroring what will be its closest OLED rival: the LG B4.

Samsung's 55-inch S85D and LG's B4 are priced the same at $1,700. If you're looking for the 65- or 77-inch models, you'll pay slightly more for the S85D than the B4. Full pricing comparisons for this year's Samsung OLED TVs are listed below.

Samsung 2024 S95D, S90D and S85D OLED TV prices

ModelSeriesSizePrice QN77S95DAFXZ S95D77-inch$4,599QN65S95DAFXZ S95D65-inch$3,399QN55S95DAFXZ S95D55-inch$2,599QN83S90DAFXZA S90D83-inch$5,400QN77S90DAFXZA S90D77-inch$3,700QN65S90DAFXZA S90D65-inch$2,699QN55S90DAFXZA S90D55-inch$1,999QN48S90DAFXZA S90D48-inch$1,600QN42S90DAFXZA S90D42-inch$1,400*QN77S85DAEXZA S85D77-inch$3,400QN65S65DAEXZA S85D65-inch$2,100QN55S65DAEXZA S85D55-inch$1,700

*The 42-inch S90D will be available at the end of May, according to Samsung.

Samsung's highest-end OLED TV, the S95D, is the only series with the company's flagship glare-free technology. 

Other features of the S85D include:

Samsung will also add 42-, 48-, 77- and 83-inch sizes to its step-up S90D OLED TV series, which hit shelves in March. The 48-, 77- and 83-inch S90D TVs are available now, and the 42-inch is expected to arrive in late May.

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